First museum exhibition to explore Rubinstein’s ideas opens at the Jewish Museum

The Jewish Museum presents Helena Rubinstein: Beauty Is Power, the first museum exhibition to explore the ideas, innovations, and influence of the legendary cosmetics entrepreneur Helena Rubinstein (1872-1965). By the time of her death, Rubinstein had risen from humble origins in small-town Jewish Poland to become a global icon of female entrepreneurship and a leader in art, fashion, design, and philanthropy. As the head of a cosmetics empire that extended across four continents, she was, arguably, the first modern self-made woman magnate. Rubinstein was ahead of her time in her embrace of cultural and artistic diversity. She was not only an early patron of European and Latin American modern art, but also one of the earliest, leading collectors of African and Oceanic sculpture. On view through

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